Which factor should determine who your primary buyer persona is?
- A) Business goals
- B) Company Size
- C) Revenue
- D) Brand awareness
- Which form field should you add in order to segment your two buyer personas, Business Beth and Adventurous Amy?
- Fill in the Blank: To gain more qualified traffic, most businesses should focus on ____.
- In order to attract the buyer persona Business Beth, which of the following is an Awarenes stage blog topic that Fifth Season should write about?
- The HubSpot Smart Goal tool provides which types of benchmark data?
- All of the following are chapters that make up a complete buyer persona story EXCEPT:
- Fill in the Blank: ___ is the process of building relationships with prospects with the goal of earning their business when they are ready.
- You’re doing an analysis of your contact database and you realize it has decayed by 25% this year. To determine why, all of the following are metrics you should look at EXCEPT:
- You’re trying to optimize a page around one primary keyword. You should include this keyword in all of the following places on the page EXCEPT: