Social media strategies tend to fall into 3 categories: September 5, 2016 By admin Social media strategies tend to fall into 3 categories: A) Earned, Influenced, Purchased B) Paid, Owned, Earned C) Earned, Borrowed, Acquired D) Aimed, Taught, Bought Related PostsAn example of an “earned” strategy within a social media strategy document could be:When thinking about influencers you’d like to attract to your brand’s community, what is the most important criteria to think about?A good first step to connecting with influencers is to:Tracking qualified leads from your community that result in sales is one way to prove the ________ of your social media program.An organization’s overall social media strategy should be reviewed and revised:To ensure the social media goals you’re setting in your social media strategy are attainable and realistic:The following types of measurement should be used to assess the progress of your social media strategies:A company’s social media strategy document should be ___________ a company’s larger business strategy. Share this:ShareGoogleTwitterFacebookLinkedInEmail