DoubleClick Google Analytics Premium Fundamentals Quiz Exam Answers
Complete Google Analytics Premium Fundamentals
If you’re new to Google Analytics Premium, then Google Analytics Premium Fundamentals is your first step toward becoming an expert. With this eLearning course, you get easy access to online training right from your desk.
In Google Analytics Premium Fundamentals, you’ll learn how Google Analytics works, learn about Premium features, and get an overview of Google Analytics reports. You’ll also learn:
- Account structure and administration
- How to see audience characteristics and referral sources
- How to analyze user behavior
- How to increase conversion rates
- How to analyze and customize your data
1.) Google Analytics Audience reporting helps you analyze which countries visitors are coming from, the devices they’re using to visit your site, as well as insights into user loyalty and engagement.
2.) Which is the correct list of Google Analytics dimensions?
3.) If you have a kiosk in a physical retail location and want to track user interactions, how would you pass the tracking data using Google Analytics?
4.) Google Analytics only tracks direct visits (users who typed in your website URL directly into their browser), referrals (users that came to your site via another site), organic traffic (users who performed a search and clicked on a search result from a search engine) and sessions from AdWords ad clicks.
5.) If there’s a grey message on top of your report or a field in your data table labeled “(other)”, you are viewing sampled data. As Premium clients have access to Unsampled Reporting, what’s the process for accessing this for a sampled report?
6.) A bounce is defined as a single pageview session.
7.) Complete the sentence: Event tracking can be used to…
8.) Google Analytics users with “read & analyze” access to a view cannot create advanced segments in that view.
9.) What’s the correct hierarchy of these Google Analytics entities?
10.) Within a 30-day period, a user first visits your website from an organic search result, then from a banner ad on a website. Finally, the user clicks on a paid search ad and completes a sign up form on your site that you track as a Goal conversion in Google Analytics. Which of the following statements are true about how this user’s activity will be reported?
11.) You’ve been asked to find opportunities to increase the number of users who complete a five-step order placing process on your site. Which of the following analyses would be most useful for your investigation?
12.) Which two things need to be enabled in a user’s browser, so Google Analytics can track their visit?
13.) Choose the best ending for this sentence: Acquisition reports allow your to…
14.) How many dimensions can you add to an Explorer-type custom report and a Flat-type custom report?
15.) If you had an Ecommerce website, how would you set up Ecommerce tracking in Google Analytics to track which products your users are purchasing, what quantity is being bought, and how much revenue is being generated from these transactions?
16.) The Behavior Reports in Google Analytics are designed to provide insights into the success of websites by measuring the number of conversions.
17.) To check whether a page on your site has Google Analytics tracking on it, you can view the page source code and search for the first three characters from your account number i.e. “UA-”
18.) By default, a user’s session ends when they close their browser window.
19.) Your key performance indicators can be set up as Google Analytics goals via the Admin section. How many goals can someone with view edit access create per view?
20.) For Premium clients, Sampling in the Google Analytics Interface is triggered at 250k sessions.