All of these are examples of using context in your email sending strategy EXCEPT:
A) Actionable language
B) Smart content
C) List segmentation
D) Personalization tokens
B) Smart content
C) List segmentation
D) Personalization tokens
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- You would like to increase the reach of this email. All of the following are strategies that would be an appropriate way to increase the reach EXCEPT:
- Once you create a list, you can do all of the following in HubSpot EXCEPT:
- Sending the right email to the right person is about creating the right content with the right context. Which of the following is MOST useful in determining an email’s context?
- After conducting your buyer persona research, you’ve put together the first draft of the complete persona, Adventurous Amy. You show the story to your co-worker April. She reads through it and says, “Why do we care that she reads review sites like Yelp when she’s going out to dinner? Is Yelp now part of our inbound strategy?” Which of the following is the BEST reason for including this detail in Adventurous Amy’s buyer persona story?
- Which of the following descriptions best fits the Consideration stage of the Buyer’s Journey?
- April has started an internship at your company and you have been asked to manage her. After expanding the SMART goal setting framework, April comes back with the following goal: “Increase social media visits by 80% by December 31 of this year.” Based on SMART goal setting, how would you respond to April’s goal?
- Even though mail marketing is one of the most expensive inbound strategies, it offers one of the best return-on-investments.
- Why should every email you send have a plain text version sent with it?